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See exactly how your title and meta description will appear in Google — desktop and mobile, side by side. Stop guessing where the text cuts off.
Desktop preview
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Mobile preview
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Your title and meta description are an ad you write for free. Google decides where to rank you; you decide whether the click happens once you're on the page.
Three rules cover 90% of the craft. Lead the title with the keyword. Make a specific promise — a number, a result, a benefit. Match search intent: a "best X" query rewards "Best 7 X for Y in 2026", not "Welcome to our blog about X".
Descriptions don't influence ranking, but they influence click-through, and click-through influences ranking. Treat the description as the second half of the headline — extend the promise, add a concrete detail, end with a verb. Keep it under 155 characters on mobile-first so the tail doesn't get cut.
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